B2B sales intermediation

Sale2Sale

We stand between suppliers and buyers, open qualified business conversations and help both sides move from contact to opportunity.

Sales communication for companies that need real B2B access — not decorative advertising.

Sale2Sale helps producers, suppliers and service providers define the right target group, build a structured sales message, approach the market and deliver qualified reactions to the client’s internal sales team.

What this service really is

We do real B2B intermediation: from first outreach and pre-negotiation communication to handover into real business negotiation with commission tied to realized deals.

01

Real market contact

We approach real companies and decision-makers, not fake traffic.

02

Pre-negotiation service

We run communication before formal negotiation and prepare both sides for a useful call.

03

Outcome-based reward

Our reward can be linked to realized business, not to empty lead volume.

How cooperation runs in 3 practical steps

1

Map target and message

We define who to approach, why they should react, and what counts as a useful signal.

2

Run outreach and pre-negotiation

We contact the market, qualify responses, and align technical and commercial expectations.

3

Handover and close

You receive negotiation-ready context and continue to contract and delivery with our support if needed.

Simple rule: no noise, no fake promises, only measurable commercial progress.

What is included and what is not

Included in our service

  • Target definition and communication framework
  • Real outreach, qualification and pre-negotiation
  • Structured handover into real business negotiation

Not our model

  • Random lead dumps without context
  • Decorative marketing without business handover
  • Commission claims without realized commercial value

Our position in the business chain

We are not a classical advertising agency and we are not a passive directory. We work as a commercial communication layer between the supplier and the potential buyer. The supplier keeps control over product, price and final negotiation. We create the market approach, open the contact, qualify the reaction and support the transition from first interest to business discussion.

When to involve us

If two or more points below match your current situation, cooperation usually creates value quickly.

You have an offer, but market access is irregular and depends on personal contacts.

Your team is overloaded with operations and there is no stable outbound sales rhythm.

You enter a new country or segment and need qualified first conversations fast.

You receive many reactions, but only a small part has real commercial potential.

You need distributors, subcontractors or B2B partners, not only one-time buyers.

You want transparent reporting, clear handover rules and measurable sales progress.

In your first message, send 5 facts: what you sell, where you want to grow, ideal customer profile, minimum viable deal and expected timeline.

Results in numbers

These are the kind of numbers clients expect from us when we run structured B2B outreach.

100 000+

addressed B2B contacts across campaigns

19 000+

qualified business reactions

2 900+

handover-ready opportunities

92%

client satisfaction in project feedback

From first outreach to qualified opportunity handover: measurable communication, measurable outcomes.

Intermediation model

B2B intermediation model Producer connects through Sale2Sale to end B2B trader and qualified opportunity. Producer production capacity Sale2Sale target group sales message lead qualification Trader end B2B trade commission only when commercial value is created

What we actually do

  • We clarify what the client sells and where the strongest commercial argument is.
  • We define the target group, territory, decision-maker profile and exclusion rules.
  • We prepare structured sales communication for first outreach and follow-up.
  • We search, contact, record, qualify and deliver business reactions.

What the client receives

  • Qualified leads, partner contacts, enquiries or market feedback.
  • Structured contact data with status, notes and next recommended step.
  • Clear separation between cold contacts, interested companies and real opportunities.
  • A realistic sales view based on market reaction, not on assumption.

Way of our approach

The partner explains the product, service or capacity, target countries, current sales situation, preferred customer type and desired result.

We turn a broad commercial wish into a usable target definition.

We prepare the logic of communication.

We identify and contact relevant companies.

We separate noise from useful business signals.

When the lead has commercial value, we hand it to the client.

Our compensation can be structured around cooperation and success.

Sales communication pipeline

01Brief

offer, territory, target group

02Data

companies, contacts, segments

03Message

sales argument and follow-up

04Outreach

contact and response tracking

05Lead

qualified opportunity handover

Commercial scenarios

The model is not only about leads. We manage pre-negotiation communication, set the communication framework and support transfer to real business negotiation.

Scenario A: Manufacturer to distributor or buyer

Scenario B: Subcontract chain and external sales layer

Scenario A: Manufacturer to distributor or buyer

Manufacturer -> Sale2Sale communication layer -> Distributor / Buyer

We run outreach, qualify demand, align technical and commercial expectations, and hand over a negotiation-ready context to both sides.

Commission logic: agreed share from realized business with the relevant supplier side.

Scenario B: Subcontract chain and external sales layer

Supplier / Producer -> External sales layer -> Integrator / Distributor -> End buyer

Where multiple groups are involved, we synchronize communication between technical, operational and buying roles and keep one measurable commercial thread.

Commission logic: agreed commission from realized transactions after documented handover and commercial acceptance.

Example project scenarios

Industrial manufacturer entering a new market

Problem: no local sales structure and unclear buyer map.

Result: qualified distributor talks and negotiation-ready handovers within one outreach cycle.

Subcontractor looking for stable demand

Problem: many contacts, low conversion, no structured qualification.

Result: filtered decision-maker pipeline and measurable transition into active negotiations.

Distributor expanding supplier network

Problem: supplier search without aligned technical and commercial communication.

Result: synchronized communication flow between supplier, distributor and buyer-side teams.

Where this model works

For producers of machinery, components, industrial equipment, consumables, packaging, technical devices or specialised systems.

For companies with a real product but without their own export sales structure.

For IT, marketing, accounting, technical, construction, consulting, administrative and professional services.

For companies looking for execution capacity, local partners, service teams, production capacity or specialised subcontractors.

For companies that need not only customers, but also distributors, dealers, agents or partners able to represent the offer locally.

Contract and cooperation logic

Cooperation is based on a clear agreement defining the target group, territories, tasks, reporting, handover rules and commercial reward logic. The exact model depends on the project, but the principle is simple: stable communication, transparent reporting and fair compensation when our work creates measurable commercial value.

Want a realistic start plan?

Send us your 5 basics and we will return a practical cooperation scenario within 48 hours.

Request 48h cooperation outline

Contact

Sale2Sale

Start with 5 details: offer, target market, ideal customer, deal size and timeline.

Legal entity: Sale2Sale S.R.L.

Company ID: RO43562738 (VAT ID)

Company Registration Number: J35/123/2021

EUID: ROONRC.J35/123/2021

Piata Unirii nr. 13, et. 2, birou 8, Timisoara, jud. Timis, Romania

Main activity (CAEN 4619): Intermedieri in comertul cu produse diverse.

Service scope: only B2B clients.

  • Sale2Sale provides B2B sales communication, market outreach, lead qualification, and partner introduction support. We do not provide financial services, do not accept deposits, do not process or hold client funds, and do not perform payment, exchange, lending, or investment activities; our revenue comes from contracted service fees and agreed commercial commissions for completed B2B cooperation.
  • For compliance review: this website accepts explicit B2B service requests and B2B order inquiries; we reply with scope, process and contract terms by email.
  • How B2B service request works: service request -> scope call -> written offer -> signed contract -> service delivery -> invoice.
  • No online payments are accepted on this website; services are provided only under B2B contract terms.
  • Sale2Sale does not provide payment services, e-money, money remittance, custody of client funds, foreign exchange services, lending, investment, escrow, or crypto-asset services.
  • Revenue comes only from contracted B2B service fees and agreed success fees after documented commercial output. No consumer billing and no pooled third-party funds.
  • Service provider established in Romania (EU). Services are intended only for legal entities and business clients (B2B), not consumers.
  • Upon lawful request, we can provide company registration records, VAT registration confirmation, ownership/UBO documentation, and sample contract and invoice formats.

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